The aforementioned postcard design that took inspiration from 80's vacation postcards.
'Keep London Local' Gift Card Promotion
The Downtown Dollar Gift Card was launched in early 2021 to shift promotional paper money to a card usable on debit terminals as well as online. The sleeve design came from a previous idea I pitched for 'vintage vacation-inspired' postcards featuring notable locations in the city. The colours incorporated on the card and sleeve are the organization's brand colours. This work was done while the in-house designer for Downtown London BIA. .........
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